to identify areas of the website that need improvement
Get information about the website's performance and activity to improve the website's design, layout, and content
Improve the design, layout, and content of the website based on the data gathered.
This information can be used to improve the design, user experience, and overall performance of the website.
For your website monitoring efforts, establish clear, measurable, doable, relevant, and time-bound goals and objectives.
It enables you to set the objectives by providing pertinent data that can be used to define the problems and potential improvement areas.